Posts tagged “marketing”

Smart Hotel

A smart use of Twitter: I’m at the Information Architecture Summit, being held this year in the beautiful Peabody Hotel in Memphis. As usual at such geek gatherings, there’s a healthy backchannel running on twitter under the hash tag #ias09. The hotel is following the stream, and answering our questions, such as: Who serves good […]

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Hello New Social App. Why Should I Use You?

This was originally published last July on Stowe Boyd’s blog /message, reproduced here with Stowe’s permission due to my odd feeling of wanting to have all my stuff in one place. A new week, a new wave of invites. Hello New Social App, I’m an edgling, so I’ve got a pre-punched hole in my cheek […]

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The Walled Garden Awards

Dear Cannes Cyber Lions, I’m writing just to say hi. I’ve looked at, and occasionally up to you for the seven years I’ve been working in an agency, but I’m leaving the agency microcosm soon and wanted to give you some advice before I go. It’s, um, kind of difficult to say, but, well, we’ve […]

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Turning Trust Around

“I don’t believe you. Not only that, I believe you less than I did last year. To put it more clearly, I trust you less and less every year.” That’s what 2,565 consumers told the entire corporate world in October 2007. A survey by Harris Interactive asked the question: “Which of these industries do you […]

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The Medium is Still the Message

I’ve been designing websites professionally since 1995, and never has any site I’ve worked on been discussed as much as the new Sinnerschrader site, and, to be exact, it’s not even a site at all. Let’s get the full disclosure out of the way first: I’m an Art Director at Sinnerschrader, and other than the […]

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