As I mentioned previously, it’s been quite a while since the IA Summit. The recent surge of inspiration and energy caused by UX Australia reminded me that I had a number of video interviews with some very smart people, just sitting around waiting to be uploaded.
So here’s the interview with Steve Baty, user experience strategist, one of the organisers of UX Australia, and an awfully nice man.
Thanks Steve!
Click here to see all “What’s Design Mean to You?” interviews.
2 Comments…
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So having listened to this interview twice I’ll admit that my first answer is complete ass. What I was trying to say - and I beg forgiveness and put it down to jetlag and too few hours sleep - was that design for me has two aspects to it: one is as a method and approach to solving problems that’s based around observational research, maintaining a multiplicity of options through sketching & prototyping; critique and iteration. The second (which is the one I missed in repeating the first) is a craft, wherein specific techniques are learned and practiced in order to bring ideas to life.
The variety we see in design comes from a combination of our choices in selecting a type of problem on which to focus; and in the choice of material we use to execute a solution.
(None of which was clear from my response
Thanks again, Matt, for taking the time to talk with me in Memphis.
Steve